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Accelerating your business with AI

OCTOBER 22 & 23, MILL VALLEY, CA

VB SUMMIT

Join the thought leaders

 VB Summit is Silicon Valley’s most intimate invitation-only executive event, focusing this year on how execs are using AI and how it is disrupting  the technology landscape across the globe.


VB Summit is where senior product, brand, innovation and marketing execs (VP+) from across industries openly learn, share and debate in frank conversations. And it's where execs learn what this changing landscape means for their business.


2017 Speakers

Jeff Dean

Senior Fellow

Google

Al Lindsay

Vice President

Alexa Engine at Amazon

Li Fan

Head, Engineering

Pinterest

Jeremy King

EVP & CTO

Walmart

Dr. Sameena Shah

Director of Research

Thomson Reuters

Ron Hirson

CPO

DocuSign

Oscar Celma

Director of Research

Pandora

Lili Cheng

CVP, AI & Research

Microsoft

2018 Speakers Announced Soon

Deepak Agarwal

VP, Engineering, Head of AI

LinkedIn

Jim Blomo

Director, Engineering

Yelp

Japjit Tulsi

VP, Engineering

eBay

Gil Arditi

Head, Machine Learning Platform

Lyft

Lauren Kunze

CEO

Pandorabots

Nate Sandford

VP, Client Success

Datorama

Julie Ask

VP & Principal Analyst

Forrester

Kurt Leafstrand

VP, Products

Clari

Rich Wong

Partner

Accel

Ophir Tanz

CEO

GumGum

Jana Eggers

CEO

Nara Logics, Inc.

Rajat Mishra

VP, Strategy & Innovation

Cisco Services

2018 Themes and Topics

Join your peers at VB Summit as we look at how execs are using AI to disrupt the technology landscape from two distinct viewpoints: The “front end” - AI for Digital Customer Engagement and the “back end” - AI for supply chain and office productivity


See the topics below we’ll cover in our general session and intimate executive roundtables.


Front end: AI for Digital Customer Engagement


AI & Design

How AI will be the future of UX, now that interacting with intelligent software and devices -be it at home, work, in the car, or on the go -becomes more natural, intuitive and intelligent.


AI's impact on product development

The legacy approach to product development doesn't hold when developing AI solutions. The role of product manager is changing; It's one thing to draw up a wireframe for a mobile app; it's another to build a predictive AI system.


Personalization

How to use AI and machine learning to supercharge personalization and push customer engagement to new heights.


GDPR and privacy: PITA, or refreshing restart?

A series of big events have caused a revisit ethics and privacy practices. Facebook’s data sharing scandal, European rules and standards related to privacy and data protection (GDPR) and even Apple’s crackdown on Safari and device ID tracking, have set in motion has created a mad compliance and security scramble. Learn from executives at brands who have moved forward without a hitch, and see all of this as a refreshing opportunity to engage deeply, and win buy-in, from engaged customers.


Intelligent marketing automation for retail and commerce

Marketing automation revolutionized retail growth strategies two years ago. But with the advent of big data and AI, marketing automation is getting even smarter: From improved customer engagement, optimization of costs, to more meaningful customer relationships, learn how you can use marketing automation to your advantage.


Understanding the Customer Journey

By 2022, approximately 65 percent of all customer service interactions will be digital or text-based versus phone, according to Gartner. Today’s consumer is more demanding and much less brand-loyal than they once were. CX is a competitive differentiator and smart companies are making sweeping changes to keep up with ongoing demands.


Holy grail of one-to-one marketing – profiling

Customer profiling provides the tools to fully understand your customer base, improve customer engagement and target similar prospects. Hear how execs are using customer analysis to drive growth.


Back end: AI for supply chain and office productivity


Corporate transformation

Machine learning is driving changes at all different levels, from tasks, to business processes to marketing, sales forecasting, and even entire business models. How does the C-Suite stay out in front?


Build or Buy

Do you start a third-party technology solution or hire a bunch of very expensive people (if you can find them!) to develop your AI solutions? There's no answer that doesn't require a lot of AI experts, and no such thing as free. Here's how some smart brands figured it out.


The virtual assistant -- new era of worker productivity through AI augmentation

The virtual assistant has entered the organization as a central and powerful way for workers to interact with technology. Having a voice interactive robot or assistant to help answer any of your questions on the fly -- from how much revenue you made in the last quarter, to what are the GPS coordinates of your next parts shipment -- can transform the way we do business. How are companies making decisions on what conversational backends to optimize for (do they integrate with all of Alexa, Google Home, Cortana, and other platforms, and thus becoming more open and modular)?


Data Security

AI/Machine learning has actually been been used in cybersecurity for a long time, but with the increasingly vast amounts of data, we can leverage what machines are best at, and what humans are best at, to more efficiently apply existing resources and achieve better security results.


Computer Vision

Many pattern recognition computer vision use cases have been found to be better than humans. We’ll look at the cutting-edge applications that are improving manufacturing today.


Supply chain and inventory management

AI is optimizing the supply chain. Industrial sensors, blockchain verification, overcoming hurdles for streaming data are all areas ripe with innovation.


Deployment

We will showcase the best examples we can find of how to make the AI magic happen, from defining the problem, to collecting data, forming algorithms, and then executing with a human in the middle (or not).


Beyond the Valley

Countries like China, Canada, Israel and the U.K. are emerging as significant development and talent centers for AI. And some regions have advantages over the U.S. And some companies, like Alibaba, Tencent and Baidu are offering AI products and services that are in some cases way ahead of what U.S companies are offering, and yet are relatively unknown. What are the implications for hiring, product development, organizational restructuring

Mill Valley, California

Location

VB Summit 2018 will be held at The Seminary at Strawberry. The picturesque property is located approximately 10 minutes north of the Golden Gate Bridge and offers an intimate setting with amazing views!




Stay tuned for more on VB Summit 2018!

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